This semester: Spring 2025

FEATURED DROPS

Our featured drops for this semester are centered around bears to honor our roots at UC Berkeley. Stay tuned for our next 2 drops!

Bears Eye View

Dress Up Bear

OUR DESIGN PROCESS

1

INSPIRATION

Gather inspiration and define the project's direction. Research similar designs, explore different aesthetics, and consider the target audience.

2

CONCEPT

Create multiple design concepts with different styles and approaches. Experiment with typography, composition, and visual elements to explore diverse possibilities and find the most promising direction.

3

Feedback

We select the strongest concept based on feedback and refine it through multiple rounds of critique and make adjustments to improve the design while maintaining the core creative vision

4

Finalization

Complete the final design with attention to all details including format specifications, color accuracy, and application requirements. Prepare the design for its intended medium, whether digital platforms or physical products like apparel.

Watershed Project

The Watershed Project empowers Bay Area communities to protect and restore local watersheds through hands-on education, restoration, and advocacy. For over 20 years, they’ve built climate resilience and supported biodiversity by engaging thousands in creek restoration, green infrastructure, and environmental stewardship.

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Events

The Bioswale Event

The Bioswale event was a volunteering event, where our members had the opportunity to go to our partner organization’s (The Watershed) bioswales. Bioswales are channels that work naturally to filter and clean water before it enters the watersheds. Our team had the opportunity to plant about 150 native plants and worked on landscaping and weeding. Overall we had a fantastic time connecting with nature and our local community.

Discounted Bins Event

From March 3rd to 14th, we tabled on Mondays and Thursdays with three different discount bins ranging from $1.50, $3, and $5. We had a variety of T-Shirts that were discounted for five dollars, sticker packs for three dollars, and $1.50 for single stickers.

Upcoming: Lawrence Hall of Science Earth Day Tabling

On April 27th, we will be tabling at the Lawrence Hall of Science! Specifically, we will have an educational-focused tabling highlighting the importance of natural filtration in urban areas. We will also be including an interactive activity for the children attending. We hope to see you there!

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What our members have to say

Brianna Jordan (Fall 2024)

I am so grateful to EthiCAL! I joined after being unable to find a proper community on campus after studying abroad freshman year. Fortunately, I got accepted into our FinOPs committee and have found a home here ever since! The memories I have made, the people I have met, and most recently, the littles I’ve picked up have made this much more than just a club for me.
Aidan Henriques (Spring 2025)

My first couple months in Ethical have been an incredible experience from joining an incredible lineage to getting pirate neck tattoos. One of the things I’m always looking out for is good people and good energy and that’s certainly a constant in Ethical. Shoutout SBA and the man of many shoes (my big).
raena chan (Spring 2025)

I adore EthiCAL because it feels like a supporting community at school. I’ve made some amazing friends here, and we always have a great time together. I love being able to help our community while having fun. One of my favorite memories was hiking with my new friends at retreat!
CINDY CHEN (FALL 2023)

I’m so happy to have joined EthiCAL Apparel my first semester! I was super lucky to find the best community in every aspect of EthiCAL and I’m especially grateful to have my lineage (SBA woooo!) and my amazing departments, design and finops. I can’t wait for what’s ahead and to stay in Ethical for upcoming semesters! :) <3